Have you heard about opting to embed Google Reviews widget on Wix? Do you know its benefits? Keep on reading this blog to know all about it.
The arrival of Wix has been extremely helpful for business-mankind. If you know what we mean!
Businessmen have been anxious about their online presence. But thanks to Wix, it has simplified the process for them. After the arrival of Wix as a CMS platform, it became easier for businesses to customize and beautify the overall look of their website. And more importantly, have a great impression on their visitors.
But what else can ease the process of selling for them?
Let us clarify.
When people shop, they automatically look for reviews and feedback when they are about to purchase anything. This helps them feel confident about their purchasing decisions. In fact, they look for reviews and feedback as soon as they come across any new brand.
Therefore we wanted to put the spotlight on opting to embed Google reviews widget on Wix website. And if you are one of those business owners who are still on the fence about opting to embed Google reviews on Wix website, we have jotted down all the benefits you need to know. Follow along.
Top Reasons You Need Google Reviews Widget On Wix Website:
There are many reasons you should opt to embed the Google reviews widget on the Wix website. We have jotted down some of the best reasons to adopt the Google review widget on Wix website.
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Credibility and Trustworthiness
consumers tend to trust other customers’ experiences more than advertising claims. Google Reviews serve as authentic testimonials from real customers who have interacted with your business. By showcasing positive Google reviews on your Wix website, you can demonstrate your reliability, build trust with potential customers, and encourage them to engage with your products or services.
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Social Proof and Influence
The Potential of social proof cannot be misjudged in influencing consumer behavior. When people see others positively reviewing your business on Google, they are more likely to perceive it as a popular and trustworthy choice. Embedding these reviews on your Wix website creates a sense of community and validates the quality of your offerings.
Social proof also has a psychological impact, triggering the fear of missing out (FOMO). When potential customers witness others benefiting from your products or services, they are motivated to follow suit and avail themselves of the same positive experiences.
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Search Engine Optimization (SEO) Benefits
When you embed Google reviews on your Wix website it can boost your search engine rankings. Google’s search algorithm favors user-generated content like reviews, and the presence of positive reviews can improve your website’s visibility in search results.
When users search for your business or related keywords, Google may display rich snippets that include star ratings and review counts, right in the search results. This enhanced presentation captures users’ attention and can lead to higher click-through rates, driving more organic traffic to your website.
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Real-Time Feedback and Customer Engagement
Google Reviews offer real-time feedback, allowing customers to share their experiences immediately after engaging with your business. This instant feedback loop is invaluable as it enables you to understand customer sentiments, identify areas for improvement, and respond promptly to negative reviews. Addressing negative reviews professionally and constructively can help rectify issues and win back dissatisfied customers.
By embedding Google Reviews on your Wix website, you encourage customers to leave their feedback directly on your platform. This increased customer engagement not only demonstrates that you value their opinions but also opens up opportunities for meaningful conversations and relationship-building.
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Increase Time Spent on the Website
When users visit your Wix website to explore Google Reviews, they are likely to spend more time on your platform. Longer average session durations are beneficial for SEO, as search engines perceive it as a sign of user satisfaction. Engaging content, such as positive reviews, keeps visitors on your website, increasing the likelihood of conversions and repeat visits.
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Local SEO Advantages
Google likes to showcase the best of the content to its users. And when you add Google reviews to your website it helps the customers to make the right decision.
Google loves it when you add some social proof to your website. For businesses with physical locations, embedding Google Reviews can significantly impact local SEO efforts. Google Reviews are directly linked to Google My Business (GMB) profiles, and positive reviews contribute to a higher GMB rating.
A stronger GMB profile can lead to improved visibility in local searches, bringing more foot traffic and online inquiries to your business.
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Competitive Advantage
In a competitive market, distinguishing your business from others is essential. Chances are your competitors must be running fancy ads. And to match up with that, you can add Google reviews to your Wix website. In fact, reviews are the most authentic ads you can put on your website.
By showcasing Google Reviews on your Wix website, you can differentiate yourself positively. Potential customers are more likely to choose a business with a substantial number of positive reviews over one with no reviews or negative feedback.
Conclusion
Customer behavior has changed. People are now more inclined to know what customers have to say about you, rather than what you say. By embedding Google reviews on Wix website can be a game changer for your business. You can easily rely on a Google reviews widget to have your back amidst any marketing chaos. We have mentioned all the reasons, direct or indirect, that you should be aware of while opting to embed Google reviews on Wix website.
